Privacy Policy
What this website collects, where it goes, and how to ask us to delete it. Written in plain language, because the people reading it are often about to tell us something difficult.
Last updated
Who we are
This website is operated by Holdfast Recovery LLC, a substance use treatment provider at 1385 W Iron Springs Rd, Prescott, AZ 86305. We are accredited by The Joint Commission and certified by LegitScript, and our records can be checked on our accreditation page.
“We”, “us” and “our” mean Holdfast Recovery LLC. AnchorPoint is a separate organization that delivers residential treatment and shares our admissions line. Where you contact us about residential care, your information is shared with AnchorPoint so that one admissions team can answer for both.
What this policy covers, and what it does not
This policy covers information collected through this website, through the forms on it, and through phone calls that begin from a number shown on it.
It is not a HIPAA Notice of Privacy Practices. Once you become a patient, the health information created in the course of your treatment is governed by our Notice of Privacy Practices, which is also provided to you directly at admission. If you want a copy before then, call us and ask for it. Nothing on this page limits the rights that notice gives you.
Information we collect
Information you give us. When you use a form or call, we may collect:
- Your name, phone number and email address
- Your date of birth
- Your insurance carrier, member or policy number, and an image of your insurance card if you choose to upload one
- Anything you choose to tell us about your situation, your history or the person you are calling about
Some of this is health information, and we treat it that way. You do not have to give us any of it to read this website, and you can always call instead of typing anything at all.
Information collected automatically. Like most websites, this one records:
- Your IP address, browser and device type, and approximate location derived from your IP address
- Which pages you visit, how far down them you read, how long you stay, and which links and buttons you use
- The page or advertisement you arrived from
Advertising identifiers. If you arrive from an advertisement, the address you arrive on carries an identifier from the advertising platform. We read the identifiers used by Google, Microsoft and Meta and keep them for the length of your visit so that a call or form can be matched back to the advertisement that produced it. They are stored in your browser for that visit only and are cleared when you close the tab.
The insurance verification form
This deserves its own section, because it collects the most and because of one behavior you should know about.
What you type into the verification form is sent to CallTrackingMetrics, the service that runs our admissions contact records, and from there to our admissions team. That includes your date of birth, your member number and your insurance card image if you uploaded one.
If you start the form and leave without submitting it, and you have already typed a name and a phone number, those two fields are sent to us anyway. This is deliberate: people frequently start the form, lose their nerve, and want to be called. If you do not want to be contacted, do not enter a name and phone number, or call us and ask us to delete the record. We will, and we will not ask you to justify it.
Phone calls
The phone numbers on this site are tracking numbers provided by CallTrackingMetrics. When you call, we record the number you dialed from, the time and length of the call, and which page or advertisement you were looking at when you called.
Calls to admissions may be recorded and transcribed, for training and for accuracy in taking down what you tell us. If a call is being recorded you will be told at the start of it, and you can ask for the recording to stop or to be deleted.
Cookies and tracking technologies
This site uses a small number of third-party services that set cookies or read your device:
- Google Tag Manager, Google Analytics and Google Ads. Measure how the site is used and whether advertising works. Google sets cookies for this and receives your IP address.
- CallTrackingMetrics. Swaps in the tracking phone number and connects a call back to a visit.
- Google Fonts. The typeface loads from Google, which means Google receives your IP address when a page loads.
- YouTube. Videos are embedded through youtube-nocookie.com, which does not set advertising cookies unless you press play.
You can clear or block cookies in your browser settings, and you can opt out of Google Analytics with Google’s opt-out add-on. Blocking them will not stop you using the site or reaching us.
How we use information
- To answer you: verify your benefits, tell you whether we can help, and arrange admission
- To provide and coordinate treatment, including with AnchorPoint where residential care is involved
- To keep the records we are required to keep as an accredited treatment provider
- To understand which pages and advertisements bring people who we can actually help, so we spend less on reaching people we cannot
- To improve the website
Who we share information with
- AnchorPoint, where your enquiry concerns residential treatment
- Service providers who work on our behalf and are bound to protect it, including CallTrackingMetrics and our analytics providers
- Your insurance company, when you ask us to verify your benefits
- Others you direct us to, such as a referring clinician or a family member you have told us to speak to
- Where the law requires it, including a court order, or where there is a serious and immediate risk to someone’s safety
What we never do
- We do not sell your information. Not to lead brokers, not to other treatment providers, not to anyone.
- We do not send health information to advertising platforms. The events this site reports to Google and Meta say that a form was started or submitted, and which page it happened on. They never carry your name, your date of birth, your insurance details or anything you told us.
- We do not share your information with other treatment providers so they can contact you. If we cannot help you, we will suggest somewhere that can, and it is then your choice whether to call them.
Your choices and your rights
You can ask us to:
- Tell you what information we hold about you
- Correct it if it is wrong
- Delete it, including a form you abandoned or a call recording
- Stop contacting you, at any point, for any reason or none
Ask by calling (928) 378-3599 or by writing to the address at the foot of this page. We will not charge you and we will not make you explain why. Depending on where you live you may have additional rights under your state’s privacy law; we apply the rights above to everyone regardless of where they live, because drawing that line by state seemed a poor way to treat people.
Records we are required to keep as a treatment provider are an exception: where the law requires us to retain something, we will tell you that rather than quietly decline.
How long we keep information
Enquiries that do not become admissions are kept while there is a reasonable prospect of helping you and then deleted. Patient records are kept for the period required of a licensed treatment provider in Arizona. Website analytics are kept in aggregate and are not tied back to you by name.
How we protect information
The site is served over an encrypted connection, form submissions are transmitted encrypted, and access to admissions records is limited to staff who need it to do their job. No system is perfectly secure, and anyone who tells you otherwise is selling something. If we ever discover a breach affecting your information, we will tell you.
Children
This is an adult men’s program and the website is not directed at children. We do not knowingly collect information from anyone under 18. If you believe a child has sent us information, call us and we will delete it.
Changes to this policy
If we change what we collect or who we share it with, we will change this page and update the date at the top of it. Material changes will be noted here rather than made quietly.
How to contact us
For anything on this page, including a request to see or delete what we hold:
Holdfast Recovery LLC
1385 W Iron Springs Rd
Prescott, AZ 86305
(928) 378-3599
As Iron Sharpens Iron, So One Man Sharpens Another.
Proverbs 27:17
Men walk in here out of options and walk out with a brotherhood, a purpose and something that holds. It starts with one call, and you can make it right now.
Confidential. No pressure to commit.

